The Permanent Archive
Fifteen years of writing on startups, marketing, and building with AI.
Platforms come and go. This is the permanent home for my professional writing — essays and talks from the WordPress years, The Wicked, Medium, and beyond, under the one domain that outlives them all. For the personal side — travel, food, and life in Cebu — head to Life.
354 posts
The Hidden Cost of Firing Humans
When you fire the human, you also fire the agents and the infrastructure keeping your business running. When you fire an outsourced team (marketing or otherwise) or a human who's AI-powered: Know that they: - Have the…
They Trained on OUR Internet
Anthropic's training data included the Philippines. Anthropic's access policy excludes the Philippines. Every other major AI platform I depend on follows the same pattern with different paint. I run AI-powered content…
Should we preserve "The Last AI-Naive Humans"?
6.9 billion people have never used generative AI. That number is shrinking every month. We are losing the only population that can tell us if any of this actually works. I run content operations for a living. AI is in…
In the Grander Scheme of Things, Do These Even Matter?
Vibe living with AI across work, personal, play In less than 48 hours, my personal AI assistants have: ported my expiring Skype number to a new service freed up massive storage on my legacy Google Workspace applied an…
Moltbot (previously: Clawdbot), Real Costs, and Why MSMEs Shouldn't DIY Their AI Ops
A follow-up to my Clawdbot experiment. Now with actual pricing, security warnings, and why a fractional AI Ops partner makes sense. Since my first post about experimenting with Clawdbot, the project has been officiall…
If I Were an Alien Trying to Pass as Human: What 10 Books Taught Me About Us
A fun exercise with my Perplexity Max If I landed on Earth today, all wide‑eyed, antennae hidden, trying to blend in as “Fleire from Makati” instead of “visitor from somewhere past Orion”, my first instinct wouldn’t b…
Ad Geek Out: British Airways - Super Club to Club World to British Airways Club
Geek out of the Day is British Airways I’m trying something new - ad geek outs. And this is also my excuse to admire typography. I mean, look at those bold serifs! Let’s start with British Airways. There’s something d…
I Ran a 24/7 AI Ops Teammate for Two Days. Here's What Broke—and Why It Matters.
An experiment in fractional AI operations for MSMEs and marketing teams I’ve been running content operations for over a decade. First at Third Team Media as a social media agency, then at DashoContent, now building fr…
Heart-Led, Data-Driven.
That’s the post. <Read only if you are a founder/operator. Coz IYKYK. Reading old emails in prep for a call got me thinking: I want to quantify all the introductions I’ve made and received over the past 15 years build…
The Unfinished Fable of the Sparrows
Bostrom (2014). Superintelligence. It was nest-building season, but after days of long, hard work, the sparrows sat in the evening light, relaxing and chirping. “We’re all so small and weak. Imagine how much easier li…
While We Think, They Build: On the “AI Think Tank” of NIC and NEDA
Essential conversations on the future of the Philippines in this AI age In its 8th meeting on Wednesday (March 26), the National Innovation Council (NIC) approved the creation of a technical working group composed of…
Fire Anyone Who Can't Keep Up With ChatGPT
Or help level them up to become Superhuman The AI Conference yesterday at the Fiesta Haraya Bai in Cebu got me pumped up about the future of humans and AI. I was invited to speak at a panel on Co-creating with Machine…
NO. You're not a builder.
Huge respect for builders. But no, you're not them. An activist is not a builder. An educator is not a builder. An advocate is not a builder. A consultant is not a builder. A critic is not a builder. A planner is not…
Running a Business is PERSONAL
Let's stop pretending it's not TBH, I used to believe -- "Business is business. Friends are friends." “It's not personal, it's just business.” But running two companies so far, I changed my mind: RUNNING A BUSINESS IS…
NAME a WOMAN you admire
TLDR: No one A challenge was posed yesterday during our women’s month podcast recording. “NAME a WOMAN you admire.” The answers? Our mothers. Our teachers. Our peers. Why is there not one recognizable name of a woman…
What is the Price Tag for Reliable Content Operations?
DashoContent's Bold Leap into Unlimited Content On PRODUCT PRICING: Inspired by Ms. Le-an's recent post on tiered pricing, I will add my piece and share about DashoContent's journey on pricing strategy. For two years,…
The Missing Narrative: Why Leaders Must Write
.. and How Essays are Crucial for Consolidation Nowadays, you can create content in whatever form or format: - a rant on FB - a quote-tweet on X - a reshare on LinkedIn - an interview on your podcast - a clip on TikTo…
A Love Letter for Future Humans
"In the Era of AI" Dear Future Humans, You must feel tortured right now… The world is just too fast-paced. Attention spans are waning. And AI is already catching up and coming for our jobs. What sets us apart? While m…
The Great Overhaul of Careers in TECH
Value of Domain Expertise in an Automated World Curious: Would you ADVISE incoming college students to take COMSCI? This perspective from an early career professional has been living rent-free in my mind: "...tech has…
PROBABILITIES of Marketing Success
The one thing marketing managers and founders should not leave to chance Talking about LUCK and chance, let's dive into something commonly OVERLOOKED by marketing managers and founders - how marketing success isn't ju…
On LUCK and its contribution to success
Schools of thought on luck and success The other day I posted about the of LIFETIMES it would take to get just the CHANCE of being a billionaire either from lotto, employment, or starting businesses. One of my friends…
CHANCE of a LIFETIME
What are the odds? You will need 29 million lifetimes to win the 6/55 lottery. You will need 1,138 lifetimes as a regular Filipino employee to be a billionaire from employment. You will need 125 lifetimes to launch 1,…
The Challenge Facing B2B Startup Founders and Marketing Leaders this 2024
Time to get better B2B startup founders and marketing leaders are setting themselves up for FAILURE in 2024. And to think it's still the first week of the year. How? - Overworking their marketing and sales team - Not…
Christmas Gifts (notes) for Fellow Startup Founders
For more peace and sanity this 2024 My Christmas Gifts (notes) for fellow startup founders for more peace and sanity this 2024: 1. Don’t take advice from gurus, experts, or mentors who haven’t operated a business in t…
On THREADS and content copypasta
Thoughts on latest marketing trends and issues It’s the first week since I started working on backlogs from a month of traveling from Singapore to Taiwan to South Korea. One frustrating issue for me is when people see…
AI and education
It's time for schools to step up with the existence of artificial intelligence It was my kiddo’s completion/graduation from 10th grade yesterday. It’s a weird situation to be in knowing that at that age some years ago…
Relationships with AI
Where RELATIONSHIPS are headed to in this fast-paced 21st century.. With AI knocking on the doors of our workplaces, it’s inevitable that it will also find its way into our personal relationships. Population has been…
Shipping Marathon: AI tool + newsletter + TikTok
Three (3) Personal Projects that I SHIPPED in 14 days. While people are on vacation and on a holiday last December 2022, I spent the downtime working on 3 personal projects — all shipped in its basest, minimum working…
On WWE, Gatekeeping in Startup PH, Content, and Modern Business Owners
Pre-Monday work session rants Thoughts on a pre-Monday work session right below. But first, a wrestling photo. We just got off a weekend high watching WWE Crown Jewel. No spoilers. And here are my quick thoughts tonig…
Digital Marketing is NOT a side dish
Better start cooking People talking about digital marketing like it’s a SIDEDISH. No, besh. It’s the main MEAT in your samgyupsal. Better start cooking. Don't expect millions of likes when you haven't been consistent…
Spectators vs Magistri
Whose advice should you listen to as a startup founder? A gladiator does not take advice from the spectators. A gladiator takes advice from the magistri, retired survivors of gladiatorial combat. Weekend thought 3 for…
OBSESSION not PASSION
In startups, when you say PASSION what you really mean is OBSESSION. The former term is just more PR-friendly. AND... There is no one more OBSESSED about their startup than the FOUNDER. And as one, you should look for…
On Return on Relationship Investment
Slow relationship building activities for startups On the topic of being LASER-FOCUSED in startups Recently, I got looped in a trip that requires a hefty investment without a clear path yet to financial ROI BUT with a…
Atlas vs The World
Two startups. Each started just two months apart. One took the bootstrapping path. The other took to angels and accelerators. Guess which one is worth more after 8 months? And yet it goes beyond just comparing strateg…
The Nature of Startups
..or how startups should act like Mother Nature To be a startup founder is to be like Nature.. To drop seeds and see which ones grow. To be patient with growth or lack thereof. To test with conviction. To nurture that…
Startup Mode: DashoContent
We have been building and selling DashoContent in the past 4-5 months with the team. But I think I have not introduced our startup here on my blog. For 13 years, I have been running a boutique social media agency Thir…
The Long Game
It's a long way to the top. I just finished watching School of Rock and chatting with our CTO about product priorities. The quiet of this Saturday afternoon just inspired me to write this. Playing the "LONG GAME" ❤️ A…
Episode 45: DashoContent - A Special Episode
Fleire Castro discusses trends with Ian Bert Tusil and Charlene Virlouvet of ContentDash, featuring our flagship product DashoContent for this season’s Dash of Social. Powered by ContentDash. For this special episode,…
The Anna in All of Us
How Anna Delvey's hustle is also a startup story “Fake it til you make it” is all part of the hustle and entrepreneurship. Silently, we become the small business owner who risks their family’s stability in exchange fo…
Episode 44: Lean Estose & Floyd Surban
Fleire Castro interviews Ms. Lean Estose and Mr. Floyd Surban for this season’s Dash of Social. Powered by ContentDash. Lean is a social media marketing specialist with a focus on local lead generation, marketing auto…
EXECUTION: The missing ingredient for a successful business
Most entrepreneurs wouldn't read this but those who do are bound to succeed this 2022. How was your 2021? If your answer is "epic", we agree. Here's a thought for this year's wrap up post – As the founder of ContentDa…
Episode 43: Lee O'Brian
Fleire Castro interviews Mr. Lee O’Brian – Founder of PokLee Food Products for this season’s Dash of Social. Powered by ContentDash. This week on the Wicked Thoughts Podcast, I’m talking to Lee O’Brian – Founder of Po…
Episode 42: Reinart Bacalso
Fleire Castro interviews Mr. Reinart Bacalso of Augment Digital for this season’s Dash of Social. Powered by ContentDash. This week on the Wicked Thoughts Podcast, I’m talking to Reinart Bacalso – CEO of Augmen Digita…
Episode 41: Nas Arcayan
Fleire Castro interviews Mr. Nas Arcayan of Mothership for this season’s Dash of Social. Powered by ContentDash. This week, I’m catching up with my good friend Mr. Nas Arcayan, founder of Mothership and cognitive bran…
Episode 40: Jason Cruz
Fleire Castro interviews Mr. Jason Cruz for this season’s Dash of Social. Powered by ContentDash. This week on the Wicked Thoughts Podcast, we’re learning a whole lot from Jason Cruz – communication and brand strategi…
Episode 39: Javier Lorenzana
Fleire Castro interviews Mr. Javier Lorenzana for this season’s Dash of Social. Powered by ContentDash. This week on the Wicked Thoughts Podcast, it’s S4E4 and I’m talking to Javier Lorenzana, co-founder, and CEO of U…
Episode 38: Janette Toral
Fleire Castro interviews Ms. Janette Toral for this season’s Dash of Social. Powered by ContentDash. This week on the Wicked Thoughts Podcast, I talk to social media specialist and digital leadership coach — Ms. Janet…
Episode 37: Tonyo Cruz
Fleire Castro interviews Tonyo Cruz for this season’s Dash of Social. Powered by ContentDash. This week on Episode 2, I talk to social media strategist, community organizer, blogger, opinion columnist, Mr. Tonyo Cruz.…
Episode 36: Christopher Star
Fleire Castro interviews Christopher Star for this season’s Dash of Social. Powered by ContentDash. We’re kicking off season 4 of the Wicked Thoughts Podcast with a well-known figure in the Philippines startup space,…
Episode 35: Andy Graziosi
Fleire Castro interviews Andy Graziosi for this season’s Creators and Creatives. Andy Graziosi helps men unleash their confidence and reach their fullest potential so that they can date their dream woman. His goal is…
Relationships DON'T have LIFETIME warranties.
..same with Startups and Business Relationships. Relationships DON'T have LIFETIME warranties. There is no such thing as "Buy It For Life" when it comes to people around you. In the age of consumerism, capitalism, and…
Episode 34: Fleire & David - A Birthday Episode
Fleire Castro chats with her son, David Castro, for her birthday episode. Millennial mother and Gen Z son discuss NFTs, book writing, creativity, public speaking, his internship in a startup here in Cebu, scifi stuff,…
Episode 33: AJ Dimarucot
Fleire Castro interviews AJ Dimarucot for this season’s Creators and Creatives. AJ is a self-taught graphic designer, art director, and illustrator who has worked on experiential, digital, web/mobile, and integrated c…
Episode 32: Creative Women of Cebu - February Canoy, Govinda Trazo, Cheryl “tambolbee” Villarino
Fleire Castro interviews three women creatives in Cebu for this season’s Creators and Creatives. February Ann Canoy - Super Human of 10 Yellow Milk Govinda Trazo - mother of 4 boys - creative director - small biz owne…
Episode 31: Ace Gapuz
Fleire Castro interviews Ace Gapuz for this season’s Creators and Creatives. Ace Gapuz is an influencer marketing entrepreneur and the current Chief Executive Officer of Blogapalooza, the Philippines’ premier influenc…
Episode 30: Mike Unson
Fleire Castro interviews Mike Unson for this season’s Creators and Creatives. Mike Unson is a stand-up comedian and host. He is an 18-year veteran of Philippine POV stand-up comedy. Mike also does hosting and runs his…
Episode 29: Veronica Chiongbian
Fleire Castro interviews Veronica Chiongbian for this season’s Creators and Creatives. Veronica Chiongbian is a Cebu-based voice actor. She was a radio DJ and currently a digital marketer and co-founder of Cebooze. Sh…
Episode 28 - Skye Nicolas
Fleire Castro interviews Skye Nicolas for this season's Creators and Creatives. Skye Nicolas is a Manila-born, New York-based post-conceptual artist. His work ranges from large format paintings, filmmaking, photograph…
Episode 28: Skye Nicolas, Post-Conceptual Artist
Fleire Castro interviews Skye Nicolas for this season’s Creators and Creatives. Skye Nicolas is a Manila-born, New York-based post-conceptual artist. His work ranges from large format paintings, filmmaking, photograph…
Founder to Funded: Dustin Onghanseng
For startup founders in the Philippines, nothing can be more exciting than building a business from the ground up. I agree and Dustin Onghanseng does too when he asked me — “Exciting, right?” Dustin Onghanseng started…
Episode 27: Gama Rae a.k.a Paeijwei
Fleire Castro interviews Gama Rae a.k.a Paeijwei for this season’s Creators and Creatives. Paeijwei is a former professional gamer who collaborates with publishers, media companies, and ecommerce brands to promote vid…
Episode 26: Marvin Viagedor of Big Marvin and the Wigiws
A chat with Marvin Viagedor of Big Marvin and the Wigiws. Fleire Castro interviews Marvin Viagedor for this season’s Creators and Creatives. Marvin is the band vocalist for the reggae band Big Marvin and the Wigiws si…
Episode 25: Ara Chawdhury of SUPERPSYCHOCEBU
A chat with Ara Chawdhury of SUPERPSYCHOCEBU. They have a video on demand for the film SUPERPYSCHOCEBU on 4/20. Follow their Facebook page on Alab Assembly to get more info. They will go live California time @ 4:20pm…
Episode 24: Dominic Dosdos of Forgetful Bob
A chat with Dominic Dosdos of the local Cebu band Forgetful Bob. The Cebu punk + hardcore band shaped their music with a fresh new sound that echoes to every listener no matter the genre they prefer. They have a singl…
FAMOUS LAST WORDS of #Startup Founders
This is our very own Startup Siete Palabras. Read up. I’m still reeling from our Good Friday night convo on Clubhouse. It started with a discussion on storytelling. Lightweight and digestible. With them, I mentioned h…
Episode 23: Sutukil Valley and the Humans of Cebu
To wrap up the season and Women’s Month, host Fleire Castro and co-host Connie Barrientos-Carey talk about the topics of Season 2 and the highlights of the conversations from our guests from Sutukil Valley and the Hum…
Episode 21: A Peek into the Cebu Startup and Co-Working Community
How is the Cebu startup community doing? What are the challenges and opportunities in running a co-working space in Cebu? What are the trends in community management and education as advocacy? Fleire Castro and co-hos…
Episode 19: The Value of Tech in Social Entrepreneurship
Are social enterprises finding tech valuable? How does a working woman handle career transitions? Where does data fit in various industries? Fleire Castro and co-host Connie Barrientos-Carey interview guest Ms. Hannah…
Episode 20: How to Win in the Workplace as a Woman
How do you navigate your career and life as a working single mom? What are the things to note in the dynamics between men and women in the workplace? What are some tips for positioning yourself to win? Fleire Castro a…
Why #startups in the Philippines should get on Clubhouse ASAP
A tip for startups in the PH Get on Clubhouse and start using it. Get on Clubhouse and start using it. For those who have no idea what is, Clubhouse is a brand new app, an audio drop-in platform currently on IOS only…
Episode 18: Empowering Design and Communities with Tech
Can you use design to bring about the value in business? How do you use it to validate ideas for startups and businesses? How does community building help? Fleire Castro and co-host Connie Barrientos-Carey interview g…
Wicked Notes
Startups & Marketing. And Stuff in Between. Welcome to Fleire Castro's Wicked Notes by me, Fleire Castro. Woman in Tech. Product Manager. Founder of ContentDash, a social media CMS for businesses and creators to creat…
Episode 17: The Road to Recovery for Cebu's Business Community
Call it the State of the Cebu Business Community and its Road to Recovery. Things haven’t been easy in the Cebu province for everyone especially for the micro, small, and medium enterprises in the tourism and hospital…
Episode 16: Diversifying Beyond Tech
Is it possible to diversify your portfolio as an entrepreneur beyond creating startups and doing software development? Fleire Castro and co-host Connie Barrientos-Carey interview our guest Mr. Ian Bert Tusil, Founder…
Episode 15: The State of Employers During the Pandemic
How are the employers holding it out during a global pandemic? Fleire Castro and co-host Connie Barrientos-Carey interview our guest Ms. Timmy de Jesus, COO of Payruler to discuss their pivot to work-from-home, assist…
ALL EYES ON 2021 FOR PHILIPPINE MICRO, SMALL, AND MEDIUM BUSINESS OWNERS
Here it is – 2021 – the year after the surprise stress test and “black swan” event that was 2020. I sit in front of my laptop on a quiet night trying to do a retrospective of the first working week of the year — How w…
Episode 14: Outsourcing Local Tech Skills to the World
What are the opportunities and challenges in outsourcing local tech talent to the world? Fleire Castro and co-host Connie Barrientos-Carey interview our guest Mr. Ryan Tan Yu, CEO of Mataverse and Ehrlich to discuss h…
Episode 13: On Time Management
How do you do hiring for tech this 2021? Fleire Castro and co-host Connie Barrientos-Carey discuss talent acquisition and challenges in the middle of a pandemic, in-demand skills, the businesses transition to working…
Episode 13: Thoughts on Hiring for Tech This 2021
How do you do hiring for tech this 2021? Fleire Castro and co-host Connie Barrientos-Carey discuss talent acquisition and challenges in the middle of a pandemic, in-demand skills, the businesses transition to working…
What PASKONG PINOY would look like this year 2020
I am preparing for a talk and to prepare for content ideas for the holidays, I realized this year’s Christmas and New Year would be way, waaay different from how we previously enjoyed it. 1. Tipid Christmas trees usin…
Episode 12: On Time Management
How do you manage your time so you can stay productive? How do you balance your time? Fleire Castro shares techniques and strategies for time management and productivity. Which techniques work for you? How do you mana…
Episode 11: On Being a Working Mom
What are the challenges and expectations of being a working mother? Fleire Castro shares her thoughts on being a working mom – a delicate balance between raising a happy family and having a stellar career. How do you…
Episode 10 - 10 Social Media Milestones in the Past 10 Years
This is a special episode as a tribute to the 10th Year Anniversary of Third Team Media, the boutique social media agency founded by Fleire Castro. You will be listening to the 10 Social Media Milestones in the Past 1…
Episode 10: On 10 Social Media Milestones in the Past 10 Years
This is a special episode as a tribute to the 10th Year Anniversary of Third Team Media, the boutique social media agency founded by Fleire Castro. You will be listening to the 10 Social Media Milestones in the Past 1…
Episode 9: On Lessons Learned from Freelance to Agency
When do you know if you are ready to transition from being a freelancer to an agency owner? Fleire Castro shares some ways to know when you are ready to move to the next level of freelancing: agency ownership. Other e…
Episode 8: On the First Mover Advantage
To continue the discussion on starting up a business, Fleire Castro shares about the benefits of being a first-mover in your industry or business. What are the pros of being one? How do you retain the advantages? Othe…
Episode 7: On The Pitfalls of Being a Pioneer
Fleire Castro presents the five (5) pitfalls of being a pioneer, first-mover, or an early adopter as based on her experiences in running her 10-year old, boutique social media agency – Third Team Media. Other episode…
Episode 6: On Moving from Dreaming to Action (WOOP Exercise)
Fleire Castro discusses the WOOP Exercise – Wish, Outcome, Obstacles, Plan – to move from dreaming to action and find your way to success. Other episode notes: Fleire Castro discusses the WOOP Exercise – Wish, Outcome…
Episode 5: On Crisis and Connectivity
Fleire Castro fleshes out challenges on internet connectivity in the Philippines during the crisis – the concerns of an agency if you have bandwidth challenges. Other episode notes: Fleire Castro fleshes out challenge…
Episode 4: On Professional and Personal Boundaries
In this episode, Fleire Castro discusses boundaries personally and professionally. She shares her experience on this in the past 15 years and she shares seven (7) tips on how to protect your time when managing clients…
Episode 3: On Traditional Mentoring and Peer Mentoring
In this episode, Fleire Castro discusses her mentoring experiences through traditional and through the Cherie Blair Foundation and the different types of mentoring. She also shares future plans to build a peer mentori…
Episode 1: On Podcasting
In this pilot episode for Wicked Thoughts, Fleire Castro shares her personal thoughts on getting started with podcasting and the challenges in getting started with podcasting. In this pilot episode for Wicked Thoughts…
Episode 2: On Online Reputation & Crisis Management
In this episode, Fleire Castro discusses online reputation management in the context of a current trending topic in the Philippines. She gives tips on how this should be handled as a digital marketing consultant and g…
Law of Social Media - Six Lessons We Can Learn from Kim Chiu
When ABS-CBN faced its own crisis within a crisis due to issues with their franchise, a lot of its talent turned to social media to air out their thoughts and feelings about it. One of the trending videos that came ou…
How to Make Kombucha
Ahh, kombucha. The drink of the Gods. The elixir of life. The gift that keeps on giving. But first… I have added a new category on my blog for my hobbies, interests, and daily living musings. This is now under: LIFEST…
INTROVERT MOVES IN THE TIME OF CORONAVIRUS: How to Contain Outbreaks with These Hipster Practices
INTROVERT MOVES IN THE TIME OF CORONAVIRUS: How to contain outbreaks with these hipster practices. (And trust me, these are going mainstream.) With businesses and institutions trying to make sense of what to do in thi…
'Crash Landing on You' as Saved by Ecommerce and Tech
Since most of us are still reeling from the ‘Crash Landing on You’ Finale, I’ll go on Nerd Mode because, why not? Last week, I have posted this one on Facebook and decided it merits a post on its own. This is due to t…
itel Mobile offers PHP4k range quality, affordable phones
Last January 11, I was at the itel Mobile Philippines First Year Anniversary. I arrived to a room of a hundred people listening to a presentation in Mandarin and translated into English. By then the first thought I ha…
Solopreneur POV: The Philippines and its Infrastructure Challenges
The hindrance to our success as a nation – infrastructure and mindset. I’ve talked about mindset so I’ll mull on infrastructure. Context: I’m saying this because of the frustration from the dead zones here in Cebu. Im…
A Year After - A U.S. State Department PFP Alumnus Update
It’s been a year since I was immersed in the Professional Fellowship Program of the U.S. State Department. After 2-3 years of intense application, screening, and trying to get into the program, I was finally included…
4 Lessons in Getting Connected Online in the US - Differences Between the USA and the Philippines
It was about a year ago when I arrived in Washington, DC to start my 6-week fellowship with US State Department’s Professional Fellowship Program by the U.S. Embassy and YSEALI (Young Southeast Asian Leaders Initiativ…
Finally. A Stevie Award for Female Executive of the Year.
Looking back at all the challenges faced in my 10 years of entrepreneurship, I realized it was all worth it. Worth it because despite doing it all alone and solo for years, I only have gratitude for both my mentors, m…
Digital agency? It's not easy running one.
Digital agency. It’s not easy running one. Especially when you start from nothing and came from nothing. Here’s my story: FLEIRE Castro is a rising star in digital marketing and advocacy fields. She is getting some mu…
Snapshots from Wicked Dreams: Action Civics Fair
Snapshots from Wicked Dreams: Action Civics Fair. Dumping photos while fresh. Glad to see youth advocates using digital and technology to Iggy Go Thank you to our speaker and boots buddy Gabriel Billones Jr. and to aw…
You don't need a huge team to run an event. You need passionate people!
This wicked team — They banded together to create the first ever Wicked Dreams: Action Civics Fair. Yes, you don’t need a huge team to run an event. You need passionate people like them who hustle and get shit done. N…
THE TRIAL PERIOD: It takes working with someone to know someone.
I’ve been there several times. That part of running a business where you open “people packages”. This is when possible team mates or employees present themselves on that first email reply to a job opening, where they…
Press conference for the Wicked Dreams: Action Civics Fair
PRESSCON. Today, we had our press conference for the Wicked Dreams: Action Civics Fair happening this Oct 28th at Robinsons Galleria Cebu. Thank you Qualfon Cebu for hosting us today. Happy to share the history of thi…
Networking Investment Briefing / Networking with EU
Networking is something of a challenge for an introvert like me. But I am running a business and hustling on projects. So here I am doing what I have to do. I joined the Investment Briefing/Networking with EU. Who wou…
Honored! Thank you, Campaign Asia-Pacific. I'm part of the 2018 40 Under 40. 40 Under 40 Campaign Asia-Pacific 2018
Honored to be a part of this batch of awesome people for the 40 Under 40 for Campaign Asia-Pacific 2018. Thank you, Campaign Asia-Pacific. On the first 10, too! It was an honor to be mentioned in the 40 Under 40. Here…
Productive Sunday! Meeting the organizers, volunteers, and partners of the Wicked Dreams: Action Civics Fair
Great to see the Cebu Innovation Network / Innovation Island Community and Cath Cortel from RISTT Maasin and my ladies from Third Team Media. These below, I believe, are some notes to having a successful advocacy proj…
Wicked Dreams: Action Civics Fair - An event inspired by my #YSEALI #PFP fellowship at Mikva Challenge
Hi Cebu! This is what I am busy with right now. Hear me out because I am super excited!! Me and my team at the Wicked Dreams: Action Civics Fair and Third Team Media will be running a one-day event in Cebu, PH on Octo…
Speaker on Personal Branding for College Students at the Intercollegiate event with Cebu Innovation Network
Speaker duties — Glad to share about social media and personal branding at the intercollegiate event today partnered by the Cebu Innovation Network / Innovation Island Community. Thank you, Ms. Mikee Morado for inviti…
Huddle with the Project BASS - Bandwidth and Signal Statistics team mates based in Singapore
Over matcha ice cream, I had the opportunity to meet up with our founding members based in Singapore. Thank you for the hospitality sir Wilson Chua and Jane Ang Chua. And great seeing you Paul Sydney Orozco. Happy to…
Representing the Philippines at the Indian Ocean Conference 2018
Namaskar Here in Hanoi, Vietnam for the the two-day Here in Hanoi, Vietnam for the the two-day IOC2018 Indian Ocean Conference. Thank you India Foundation for the scholarship. Representing the PH as the only delegate…
Speaker for Digital Marketing: Transforming the future of business
Speaker for Digital Marketing for MSMES. Thank you SkyBiz for inviting me as one of your speakers for the first ever SkyBiz GrowthSeries with topic on Embracing Digital. Happy to share tips and trends on Digital Marke…
The Mactan Cebu International Airport Terminal 2 Inauguration
Terminal 2 of Mactan Cebu Airport is inaugurated today with the President. It’s the resort airport or airport in a resort. Whichever you like. Operational by July 2018. Great to be here with acquaintances in the indus…
Professional Fellowship Final Congress in Washington, DC
FINAL CONGRESS. It’s our closing Professional Fellowship Congress here in Washington, DC. 4 days and we all go back home our respective countries, families, and organizations. I have met very inspiring people in this…
State Department Scholar and YSEALI Professional Fellow of the Economic Empowerment Cohort Spring 2018
Meet my Familia Economic Empowerment of the YSEALI ProFellows Spring 2018 in our best serious look. Thank you US Embassy, YSEALI, and American Councils. Thank you US Embassy, YSEALI, and American Councils. After three…
Speaker at the Women Techmakers Cebu 2018
Having a rad day at the Women Techmakers 2018. Thanks for having me as your speaker on Women in Technopreneurship and Startups. Women entrepreneurship has been a cause that’s close to my heart. I still remember when I…
Women and Entrepreneurship: "I am not the colors I wear.
While most of the girls I knew already donned their fave tints as early as 12, I only learned to do so when I was 24. And that was just lipstick. At high school, girls were already wearing heeled shoes while I was str…
Social Media Updates on a Maundy Thursday and Good Friday?
Some brands are out of touch with their audience. For exampke: Would you still post promotions on a Maundy Thursday and Good Friday? Some brands have to refresh their knowledge about their audience. Ideally knowing th…
Learning from Gabriel Billiones at Startup Weekend Manila
I was observer mode here at Startup Weekend Manila 9. Yesterday, Gabriel Billones invited me to sit in and signup as observer at the Startup Weekend Manila. I figured that in order to maximize my trip in Manila, I sho…
Visiting Casa Gorordo Shop and Thoughts on Ecommerce
We had a client visit at the Casa Gorordo Museum of the Ramon Aboitiz Foundation, Inc. (RAFI) To hit two birds in one stone, I had the boys go on a tour right at Casa Gorordo Museum. The kiddo definitely learned lots…
Artist Chat: Geeking Out With Veronika V. Hipolito on the Cebu Artist community
ARTIST CHAT. Today, I was geeking out with Veronika V. Hipolito. And we talked about her art and her Cebu artist community work. It was a super warm day and yet we still decided to travel from the island of Mactan to…
Three Lessons Learned from Aaron Que of Golden Prince Hotel and Suites
We had a business review at Kabilin with sir Aaron Que and Sir Ian Baol for Golden Prince Hotel & Suites with the Third Team Media ladies. Stats and data review to check the brand health. And of course, to grab some o…
Learning from Karla Stefan Singson and her Sales Surge Mastermind
Finished the Sales Surge Mastermind by Karla Stefan Singson. Happy to meet again my RISTT Tagaytay roommate and immerse in her sales lessons and tactics. Karla Singson is an amazing woman entrepreneur. Have first met…
Attended the BNI International Networking Week and Chamber events in Cebu
Event 1 for today at BNI International Networking Week 2018. Great to see and meet Ms. Jocelyn S. Joven of Prathista, Sir Wendyl and Mr. Don Marc Dondon of AfterShoot Photo and Video Studio. Event 2 of the day with th…
2018 DATA - THE STATE OF DIGITAL, SOCIAL, MOBILE, & ECOMMERCE IN THE PHILIPPINES
It’s that time of the year to take a look at the STATE OF DIGITAL, SOCIAL, MOBILE, & E-COMMERCE IN THE PHILIPPINES. Digital marketers and business owners will have a field day studying the numbers and analyzing what t…
Work Thoughts: FULL-STACK MARKETER
I am a FULL-STACK MARKETER. I can take responsibility for business growth especially for startups and MSMEs through digital. That’s what I believe makes me a successful RISTT trainer and digital marketing consultant.…
Finally visited the mothership of AboitizLand here in BGC
Finally visited the mothership of AboitizLand here in BGC. Great to finally meet the pretty ladies of the digital team of Rupert! Aaaand bumped into Ms. Farrah Niña who I haven’t seen for a year in Cebu. Sometimes, wh…
Meeting the PHINMA Education President Mr. Chito Salazar and sd+c Advisory Board
Meet the advisory board members and the core team of Southwestern University PHINMA sd+c (School of Design and Communication) and PHINMA Education President Mr. Chito Salazar. Architecture and Communication courses fo…
Advisory Board Meeting and Program Presentation at Southwestern University
EXCITING. Here for the SWU PHINMA sd+c Advisory Board Meeting and Program Presentation. I am currently helping out with their BA Communication track. Cebu and the Philippines will soon be graced with great graduates f…
My DICT fambam of Visayas Cluster 2
Meet my DICT fambam of the Visayas Cluster 2 (I’m the adopted member). For both legs in Bogo City and Maasin City of my Rural Impact Sourcing Technical Training assignment, these guys have been family. Ecommerce and d…
RISTT Assesment and Planning Conference 2018
Hello, Tagaytay! First time here. Will be holed up in this place (who’s complaining) in the next few days. Here with fellow trainers, focals, directors, and the rest of DICT staff for the DICT Rural Impact Sourcing Te…
Today's To-Do: Send a "THANK YOU FOR 2017" MESSAGE.
I gave my students from RISTT the following message and would like to share it here to add to your list of your to-dos before the year closes. An instruction for today/this week — Send a “THANK YOU FOR 2017” MESSAGE.…
Ikigai
I read an article this morning about Ikigai. It’s finding your reason for being – an intersection of what you love, what you’re passionate about, what the world needs, and what you can get paid to do. It’s a challenge…
How to Effortlessly Network at Events
Opportunities arise when you network at events. Opportunities come from people. The more people you know the more opportunities you have. Nobody works alone. It is both ineffective and inefficient. We work with other…
5 Reasons Why I Love Being A Digital Marketing Trainer
As a digital marketing consultant, I have always shied away from my other persona as a digital marketing trainer. In my 10 years in the industry of digital marketing, it hasn’t been a focus of mine to become a digital…
Taking #moonshots
Take moonshots. Mga suntok sa buwan. Life is about being brave and taking that one in a million shot. My speech below was given to the batch 2014 graduates of the SCS School of Computer Studies of MSU-IIT. I am publis…
Mabuhay ASEAN! An Enlightening Experience at YSEALI Go NGO [Photos]
As an alumni of the U.S. Embassy, I get to be invited to events and conferences where I can either join for my professional development or help out as mentor and give back to the community. For YSEALI Go NGO, I was re…
Aliexpress and DHL Ecommerce: 4 Lessons for Buyers and Retailers
If you buy something on AliExpress and ship via DHL for the sake of faster delivery time, you will pay more for shipping than the item itself. Item price on Aliexpress: $9. I bought 6 pieces of the item. Shipping fee…
When you support a woman-owned business..
You are sending a kid to school, not a yuppie to his next diving excursion. You are helping a family to achieve income and empower themselves beyond paycheck to paycheck. You are allowing other women keep their jobs s…
On students, credits, and assignments
Dear students from various schools, You usually find me through this blog FleireCastro.com which has information on social media and digital marketing in the Philippines. Some of you give credit. Some don’t. That’s fi…
Dear Tatay Digong
Dear Tatay Digong, It’s Mother’s Day. Mother’s Day din of my Inang Bayan, Pilipinas. So, I think of her and her future. They say you will win by a landslide. Good for you. I am happy to say that I have not unfollowed…
Social Media and Digital Stats in the Philippines 2016 (WeAreSocial Data)
Last year, I put together the social media stats in the Philippines for 2015. This year, we finally have (visual) data of the Social Media and Digital Stats in the Philippines in 2016 from the ever reliable WeAreSoc…
[PHOTOS] A Peek Into Cebuano Entrepreneurship During Sinulog
Entrepreneurs see opportunities. Entrepreneurs see ways to increase income that no others see. Entrepreneurs know how to create instead consume. Entrepreneurs see opportunities. Entrepreneurs see ways to increase inco…
Boss-hunting is the New Job-hunting
Created on 2015-11-11 10:21 Published on 2015-11-11 13:00 There are various of factors that would influence our measures in taking a job or keeping the one that we have. These factors include: the love of the work its…
On brand love
Brand love.. Brand commitment.. Brand loyalty. What’s in a name? It means the same thing. And brings the same outcome. Brand love is not an emotion. It is a relationship. Are the core elements of brand love existent i…
Asante Sana, Kenya
Asante Sana, Kenya: Notes from the Global Entrepreneurship Summit 2015 in Nairobi, Kenya GES2015 The Global Entrepreneurship Summit held in Nairobi, Kenya last July 24–26th brought together investors and entrepreneurs…
31 Mins Before Turning 31
.. or perhaps 30 Thoughts of a 30 Year Old Woman Before Turning 31 It’s 31 minutes before my birthday and I am still in front of my laptop going through the team’s (Third Team Media) projects, checking the progress fo…
Never done.
Never done. A pile of work that is never done — I think that’s what entrepreneurs face with every day. Being one, I can make lists of tasks to do — more challenges to face, more proposals to write, more people to hire…
Spirituality in the Era of SAS (short attention spans)
Agnostic? Or just busy? I was talking to my mentor from the CBFMW program one Monday evening. It was one of a couple sessions we are to schedule each month during the course of our mentoring relationship. The financia…
The real YOU vs the curated YOU
..and an advice from Soren Kierkegaard. The ‘real you’ will have problems, fears, concerns that will never get posted on social media. It will be things like relationship questions, medical problems, questions about t…
Tech + Tourism with Viberacay (Campaign Review)
Boracay is love. My family and I were able to visit the place with the Geeks on a Beach conference for an excuse because, honestly, we wouldn’t have braved the travel from Kalibo to Boracay without one. The details ar…
#moonshots Take moonshots, your next shot at success.
Speech of Fleire Castro for the Pre-Commencement Exercises of the MSUIIT School of Computer Studies, Iligan City, April 8, 2014. Dear graduates of MSUIIT SCS, look at you in your togas — you have levelled up! Welcome…
Technopreneurship from My Perspective - Lessons Learned
Last Friday, I was given the chance to share my perspective on technopreneurship at the Women Techmakers Event of GDG Cebu. Despite the fact that it was a Friday night and my brain is usually out partying (not really)…
Glad to be of service, GBG Cebu!
A few minutes after we wrapped up a customer meeting, I received an email from Aileen, our GBG / Google contact, saying that I need to inform my co-manager about the transition. I sent a Facebook message but it rarely…
Filipino Mobile Lifestyle: Weapons of Choice
Filipino mobile lifestyle involves carries various gadgets to satisfy different mobile needs. Most carry not just one but at least 2 mobile devices to stay connected. Here’s a crowdsourced post that I asked my friends…
The New Year and Your Social Business
Sitting on my drafts section is an article entitled 2013 goals. I opened it up and saw these notes: Facebook less. LinkedIn more. Less organizing events. More speaking. Less SM. More books. Less doing. More thinking.…
Take Moonshots — MSU-IIT Commencement Speech (Class of 2014)
Thank you for the wonderful introduction, Prof. Dinawanao. Vice Chancelor Dr. Bornales, SCS Dean Prof. Taculin, Assistant Dean Prof. Tabanao - Mindanao State University-Iligan Institute of Technology School of Compute…
3 Ways Local Businesses Use Social Media Customer Service
I am a huge fan of good brands. I am also a sucker for customer service. Combine both and you have an advocate in me. Lose one, well, you still have a fan. A combination of a good brand and a great customer service is…
4 Reasons To Have a Physical Office for a Digital Team
Breaking my blogging hiatus to bring an update about what I have been doing for the past two months of not blogging. As a digital team, we have been working with technology tools to communicate, coordinate, and delive…
5 Simple Tips to Improve Your Social Media Management Program in 2014
As we're wrapping up 2013, we look back at the strategies that are working for the business and brands. Businesses have invested in social media management programs and have been seeing returns for their investment in…
6 Tips For the Fresh Graduate Who Just Applied on Our Job Opening
Dear fresh college graduate. Congratulations! You’ve finished college! Time to face the real (working) world. Or you can get married. Oh, you prefer applying for work. That’s great! Getting ahead of the game while you…
Clash of Clans Tagalized Ads (Campaign Review)
Browsing through my Facebook feed, I usually take the time looking at the ads served to me. It’s not just to bump their impressions, but I love looking at how advertisers execute their campaigns and personally determi…
Dear Future Team Mate
..welcome to the team! It is my job to make sure that you are the right person, on the right seat, doing the right things right for the team. So sit back and read these lines that will prepare you (initially) on what…
Death in the Time of Social Media
I was riding a taxi on a way to a training with a partner. And I had a rather interesting thought when I felt the car going full speed. Such taxi thoughts merited a status update on Facebook, of course. My Facebook fr…
An Ecommerce Story: OLX.ph and The Joy of a Sale
On the other side of the table! I have been such an ardent online shopper and wanted to experience how it is to be on the “other side” of the ecommerce table. I’ve experimented selling my un-opened stuff bought from m…
How Can Advertisers “Hack” Ad Spaces and Billboards?
..and we’re not talking digital billboards yet. Just the usual tarp ads and billboards.. How can advertisers derive more value they get from ad spaces and billboards? Are there ways to improve these placements? How do…
I Did Nothing Today and Still Got Paid
Does it sound familiar? Is it you? Extended lunches and breaks. Gawking at NSFW sites. Scroll Scroll. Getting paid to digest lunch food and poop. — you know stuff like that. Like this someone who said he got hammered…
INREM VIA PCHC Transaction on Unionbank
(It’s funny when you search for some info and find the answer from your own tweet from months ago! Amazing. ) Q: What does INREM VIA PCHC Transaction on Unionbank mean? A: INREM means “Inward Remittance” and PCHC is “…
#moonshots
Speech of Fleire Castro for the Pre-Commencement Exercises of the MSUIIT School of Computer Studies, Iligan City, April 8, 2014. Dear graduates of MSUIIT SCS, look at you in your togas — you have levelled up! Welcome…
Social Media Philippines Stats 2014
Yesterday’s Ecommerce Entrepreneurs Summit was a full day of realization about the state of ecommerce in the Philippines. So, as a part of my panel session at the summit, I mentioned about the social media Philippines…
Social Media Stats of the Philippines 2015 (from wearesocial.sg)
Whenever I have presentations related to digital marketing and social media, I also make sure that I start my talk by visiting the published social media stats for the Philippines. What better source for this than wea…
Taxi Thoughts – A Save By GrabTaxi
Tonight, we breezed through a huge number of worried commuters flailing their arms, looking to hail a taxi at this hour. But me and my boys were safe and comfortable inside our GrabTaxi car, happily chatting with our…
The challenge for today’s student journalist in the Philippines
The challenge for today’s student journalist in the Philippines are these things: - Learn how to leverage social media - Learn how to use digital media - Use 1 and 2 to filter real-time information to separate the dir…
Wealth is For Closers!
Tonight, I saw right before my very eyes how Limitless Possibilities business mentor Hannah Danao- Crisostomo invited people into the business preview and converted them into paying customers then and there. It was am…
Organizing a Google Maps Geowalk for Business Mapping
The crisis mapping done during the 7.2 magnitude earthquake in Bohol and the followup mapping that happened due to Yolanda has increased my love for Google Maps hence I volunteered to organize a GBG Cebu Geowalk and m…
So What Does Work in Social Media Marketing for 2014?
Brands need to know that social media is just a tool. It does not replace the strategies you need to employ to be relevant, increase reach, and provide a solution to your audience. So what does work in social media ma…
A Week After Haiyan
A week after Haiyan and here I am, waking up four hours earlier than usual just to mourn… Yes, I am mourning. For the first time in a week, I wept. I wept for both survivors and victims. I wept for the friends and fam…
12 Disaster Immediate Responses To Organize During PH Calamities
Social media is now known as one of the best communication medium for us all over the world. Even during the quake, a friend was surprised that updating my Facebook was the first thing I did. It definitely was. That w…
Can we talk about the Yahoo! Mail redesign?
Yahoo! Mail has recently made a huge redesign to their interface. It is said to be inspired by Flickr and Tumblr. This is a fresh change to the old clunky design that was. I shrugged it off as something that they need…
The Summary: Geeks On A Beach 2013 Resources #goab
Disclaimer: This is NOT the official Geeks on a Beach summary post. This is curated for personal reference. All speaker content belong to their respective owners. Geeks on a Beach (GOAB) is a one of a kind, 2-day tech…
In this together
When you know that there are things for your startup worth doing, all the advices just rush in like an avalanche. It’s up to you to filter the information and pick out which things you need the most and can actually d…
3 Factors that Hinder Innovation in Women-Owned Businesses
Presscon with Fleire Castro, Rica Serenio, MJ Yuvallos and Hannah Amora. Photo by Kareen Satorre. Our press conference yesterday with the local Cebu press to talk about the Cebuanas on the Web Summit 2013 happening on…
You are a work in progress!
Skills development, much like software development, is an iterative and incremental process. Just because a person is sub-par doesn’t mean he can’t improve. Same goes to you and your skills. (..and just because an eve…
A Year of Social: Celebrating Social Media Day Cebu Meetup 2013
“Was that last year?” my husband asked. “Yes, that was last year,” I said as I finished my breakfast today. “Woah, paspasa sa adlaw oi!” And I agree with him. Too fast do the days go by and now we are celebrating the…
Startup Foundations and Startup Businesses
It was a weekday afternoon when I met Doyzkie Buenaviaje of iLuvCebu, a well-known lifestyle website that showcases the best places in Cebu. I just got off from another meeting just near I.T. Park and went straight to…
Influence = power. Power (excellence) > Power (manipulation)
Influence = power. Power (excellence) Power (manipulation). via Ender’s Game We’ve heard a lot about influence and how you can demonstrate it via reach, resonance, and relevance. But did you notice that people who are…
The NSA PRISM Scandal and What It Means for You
This is not a post I relish making, but I feel it's important that we talk about the NSA scandal here. The wide reaching repercussions not only affect how the business of social media marketing (this blog's onus) is c…
A Business Tip for Filipino Entrepreneurs: Have Faith in Your Country
I was lucky to be invited by BPI to listen to Suze Orman with her educational talk about investing and personal finance last Friday. Suze Orman, as you may know, is a personal finance guru who is known for her Suze Or…
Filipino Entrepreneurs: Have Faith in Your Country
I was lucky to be invited by BPI to listen to Suze Orman with her educational talk about investing and personal finance last Friday. Suze Orman, as you may know, is a personal finance guru who is known for her Suze Or…
It’s Women Who Will Help Other Women Succeed
It was a heartbreaking ending to a story that just started. I was ecstatic to be a panel at this awesome event. I got a recommendation from a mentor. And another recommendation from another mentor. They are both women…
From a Goldfish to a Fellow Goldfish
In this age of TMI (too much information), people indeed have an attention span of a goldfish. What to do? 1. Make it easier for them to take the next action. Put bite-sized call to action with obvious clues on what t…
Gratitude
I thank you Universe and all the gods applicable for all the opportunities today and in the near future. I thank the chance to be so busy with work and yet be able to do it with my family in arms reach. I thank the bl…
Chasing it down!
As I sit here in the taxi stuck in Old Bridge Mactan traffic, my mind is still on processing mode and my nose is still, yeah, bleeding. You see, I just finished a 90-minute coaching session with the serial entrepreneu…
Speaking at #womenonthewebph Philippines Summit
Women empowerment, entrepreneurship and technology are topics close to my heart. Being a newbie entrepreneur and trying to figure things out for myself (along with the rich resources that can be found online and withi…
Passing the GCP for Google Adwords Individual Certification
In the quest for being a well-rounded digital marketer, I thought about offering Adwords services to my clients. Now, I am a Google Adwords Certified Individual after battling out two exams. It started when my boss at…
First E-Commerce Summit in Cebu on March 23 #ecomsummit
When I joined my first E-Commerce Summit in Manila last year, the lessons that I learned from the summit made me realize that e-Commerce has a long way to go in our country. 1. Less than 1% of total PH retail market a…
Filipinos More Expressive Through Mobile Phones. Agree?
With the recent news of Filipinos being the most emotional country in the whole world, I didn’t wonder when the study from McCann mentioned that Filipinos are more expressive through their mobile phones. This is the r…
Scrum Overview Anime Version from Odd-E
Last night at the dinner meeting with CRMWorks Asia, Walter and Michael of Wontok briefly discussed about using Scrum as a development framework. Having been a non-practicing Scrum Master for a year already, I found t…
AirBnB Listing for Local Property Owners
For property owners who are looking to rent their places to guests, I suggest listing it in AirBnb. My mom has her own cottages called Island Rendevoo (previously known as Eastside Cottages) in Siquijor suitable for b…
Productivity Tip #20132 - Online Work Platfroms
Following several requests from founders and startup owners who are looking for talent, I put up the question on a Cebu group on Facebook: Where do you get leads for clients? The top answer is online work platforms. T…
Productivity Tip #20131 - On traffic and Google Hangout
Living in Mactan, I am no stranger to being stuck in traffic especially when traveling to Cebu for events or meetups. It takes more than 60 minutes to hail a cab and take the trip. Not to mention the additional 60 min…
Don't feel insecure about yourself!
“The reason we struggle with insecurity is because we compare our behind-the-scenes with everyone else’s highlight reel.” Steve Furtick This quote resonates well for startup founders. Don’t get blinded by the highligh…
Reminiscing #OneForIligan For Global Voices
This Saturday, I will be joining a panel for Global Voices, a two day international media summit that tackles topics on citizen media, freedom of information, digital security, and internet activism. The panel will be…
Thank You 2012 for the Seasons of Love! :)
Most of the bloggers and publishers out there are putting out their “Best of 2012″ lists. Me? I just keep it simple. Every year I revisit my favorite New Year song: Seasons of Love from Rent. Thank you to everyone and…
12 Standard Forms of Value
“Where there’s a hassle, there’s a business opportunity.” Just some quick notes on the 12 standard forms of value from the Personal MBA book that I am listening to right now. Which one are you offering to your clients…
Remembering Sendong and One for Iligan..
It’s been a year.. Let us pause for a moment to think of the lives lost in Sendong. A year ago, Iligan Bloggers Society launched a campaign for relief and fundraising – One for Iligan – for the victims of Typhoon Send…
A Filipino Blogger Manifesto – Professional Bloggers Block
Yesterday was probably one of the my most productive days as a blogger. Why? Because we ended up making a professional bloggers manifesto – a step forward to clearing up the name of Filipino bloggers. Photo src: magic…
I’m Speaking at the Cebu Blog Camp 3
This is a free event for both bloggers and non-bloggers. I just received my topic today. It’s about the Rise of Google Communities. I will be cramming creating the outline. Happy to share though about the challenge of…
The Perfect To-Do List
…is not one that’s empty. But one that has a list of things that keep you going and going. The Perfect To-Do List2012-11-282012-11-27http://fleirecastro.com/wp-content/uploads/fcsmaller.pngFleireCastro.comhttp://fleir…
Hello to the Girls of Third Team Media
After our super successful Digital Influencers Marketing Summit, we didn’t get to catch up and chat. Hence the decision to meet offline for coffee. Hung out with these girls yesterday at Figaro. I wish we could hang o…
I’m Speaking at Digital Influencers Marketing Summit Cebu
Yes, I helped organize it too. Yes, my topic is about my blogging journey towards influence and advocacy. ..and yes, here are 10 reasons why you should join. Yes, I helped organize it too. Yes, my topic is about my bl…
Philippines at Rank 138/185 in Ease of Doing Business
We’re well ahead of Micronesia, Laos, and Timor-Leste! Isn’t that we’ll a reason to celebrate that we’re, at least, not the hardest place to do business in East Asia? We’re also a spot higher in ease of starting a bus…
Know, Like, Trust, Buy, Refer
I was listening to Dan Martell’s Social Marketing course and a great question comes up about the difference between using social marketing for B2B or B2C or on a specific industry and the answer is something that I wo…
Map of The Marketing Agency Ecosystem
Reading the Marketing Agency Blueprint gave me the valuable insight on my role in the marketing agency ecosystem. Growing Third Team Media as a social media specialist agency has been one of my challenges ever since i…
Twitter header image: How one picture can make all the difference
Introduction If you haven't tried it yet, you need to make careful consideration of adding a header image to your Twitter profile. Much like the Cover Photo on Facebook Timeline Pages, the header image injects a much…
3 Digital Marketing Events in Cebu for Q4 2012
Did you know that Filipinos’ favorite online activity is social networking? Good for those who know and have been getting their toes wet with digital marketing. But for those who are still trying to figure things out…
Of Entrepreneurship and Google Business Group – GBG Cebu
I imagine how it might be a bit easy peasy for those people have handled family business before. They might be working for their businesses during breaktime or during summer vacations. Exposure to handling a business…
Blogging + WordPress
Next week on September 15, I will be joining the Software Freedom Day here in Cebu. Aside from signing up GBG Cebu and Third Team Media as sponsors, I have volunteered to speak about a topic closest to my heart in cel…
Reboot and a Summary of ROOTCON 6
What would happen to civilization if one uneventful day, someone hacked and shutdown the power supply all over the world? It’s a total reboot. It’s something that might not happen but posed as a philosophical question…
Joining ROOTCON 6 #rootcon for the 2nd year in a row
On September 7-8, 2012, ROOTCON 6 dubbed as the Premier Philippines’ Hacker Conference will be held at Cebu Parklane Hotel. Unfortunately, to those who are interested, registration is already closed. Their slots are s…
Dear PR Agency: You’re Doing it WRONG!
Dear PR Agency, I am your average blogger. A distracted one, to be precise. Work to do, a student to teach, Facebook posts to write, tweets to tweet and rants to rant – I mean it. I really am distracted. So as you can…
Ordering Amazon Kindle Keyboard (Kindle 3) from the Philippines
For two weeks, I have waited for my BookDepository order to arrive. It should have brought me hours of reading pleasure. Unfortunately, I was told to wait a month before expecting the order to arrive. I am still waiti…
Lessons Learned from #gphilippines. Thank You Google!
gPhilippines brought together the enthusiasts, techies, business professionals, marketers, educators, and students in a two-day conference that showcased the use of Google technologies to solve problems in the industr…
The Weakest Link of the Enigma Cryptosystem: Human Factor (A @Coursera Class Topic)
For those who are newbie cryptographers, I am very much sure you have more to add on this topic. For digital netizens, the lessons learned portion will be more relevant for you. If you are neither, you can still read…
Have you read the Terms and Conditions of your Broadband Provider?
Have you taken the time to read the Terms and Conditions of your Broadband Provider? Out of curiosity, I did. This TED Talk by Malte Spitz on Mobile Phone Privacy prompted me to do so. If you haven’t seen this one yet…
Founding the Google Business Group in Cebu
Connect. Inform. Inspire. That is the goal of GBG Global. That is the goal of the Google Business Group in Cebu. It is uncommon for business owners and professionals to actually gather in a group and connect with othe…
LH Leadership Conference 2012 At Oakridge Business Park
PRESS RELEASE The LH Foundation Inc. will hold its LH Leadership Conference 2012 entitled “Be a Champion” on July 27 at the Oakridge Pavilion of Oakridge Business Park, A.S. Fortuna St., Mandaue City. This will be an…
6 Startups on ON3 Nationals 2012 Finalists List – Cebuanos Made It!!
The ON3 Nationals 2012 Finalist list is out! The good news is that Cebuanos made it. Jojo Flores, Co-Founder & V.P. Operations of www.plugandplaytechcenter.com, a Silicon Valley business incubator, announced the follo…
Leadership Conference at Oakridge Business Park Set for its Second Year?
If you could choose a leader to speak to you about their struggles and success right now, who would it be? It’s a hard question for me as each person can be a leader in their own way in my life. But if I need to choos…
Figuring Out Facebook Timeline Custom Page Tab Height
For those of you setting up a custom page tab on the new Facebook Timeline, you might have to struggle figuring out Facebook timeline Custom Page Tab height. Depending on how you coded your tab, you might be seeing th…
Facebook Timeline Custom Page Tab Height
For those of you setting up a custom page tab on the new Facebook Timeline, you might have to struggle figuring out Facebook timeline Custom Page Tab height. Depending on how you coded your tab, you might be seeing th…
Alcatel One Touch Nation Visits Cebu
It was 1995 when I first touched a cellular phone. Instead of the more popular brand, I had Alcatel. It was one of the pioneers of mobile devices here in the Philippines. Last June 2012, Alcatel launches One Touch Nat…
Yellow Notes and Relationships Unplugged
Facebook. Twitter. They are no more than tools. Nothing connects us more than “being with” the people that we love. Relationships unplugged. Strengthened by offline presence. My recent visit in Iligan made me realize…
Hanging out with Cebu’s Bloggers on Social Media Day
Streams from different sides of my online networks have been screaming of only one thing last week – Social Media Day. Friends from Manila, Davao, Iligan, Cagayan de Oro have blurted out the hashtag smday and it creat…
First Cebu Startup Weekend: A Summary
Techtalks.ph, the grassroots community of techies in Cebu, concluded the sold-out event, the first Cebu Startup Weekend, last May 14 at the UP Cebu Conference Hall in Cebu City. It was a jam-packed venue as the organi…
Post #swcebu Thoughts: On Entrepreneurial Activism and Startups
It’s done. The weekend is done.. It was the longest event that I have volunteered for. But it was also one of the most productive learning event. Not just for me but for the rest of the participants who joined. They a…
5 Tips to Have FUN in Blogging and Social Media #WorldBloggersDay #TattAwards
Happy World Bloggers Day everyone!! This is THE day for bloggers all over the world. Check out the hashtags worldbloggersday and tattawards on Twitter and you can say HI to fellow bloggers. To celebrate World Bloggers…
Once Upon a Time at #GenChangePH #vpeace
Last week, I made a post about the Generation Change Program in the Philippines. The training ended but the mission just began for the participants that have been given the responsibility to become change agents in th…
Invited to the US Embassy's Generation Change Program in Davao
I have been invited to a social media training for the Generation Change Program. I would just like to say thank you so much to Mr. Jay DJ for this opportunity to be part of the program. “The Embassy of the United Sta…
Meeting Christina Laskowski of STAC Silicon Valley
It was a lazy Wednesday afternoon. Yet, the atmosphere was good enough to meet awesome techies. After the presscon at Ching Palace for Startup Weekend Cebu, I found myself in a soothing atmosphere at A Cafe in Crossro…
5 Lessons Learned in Promoting the Certified ScrumMaster Course in Cebu
I am very much eager to share it with you! Why? It’s because the lessons learned was something to be reflected upon. I was immersed in a 3-day course last March 27-29 at the Watefront Hotel here in Cebu. The course is…
Certified ScrumMaster in Cebu
I am very much eager to share it with you! Why? It’s because the lessons learned was something to be reflected upon. I was immersed in a 3-day course last March 27-29 at the Watefront Hotel here in Cebu. The course is…
The world's not on information overload, it's only you. Here's how to deal with it.
. Let Third Team Media do the job for you and just focus on your core business. social media management services I have been using Evernote for over three years and I’ve been really enjoying it. However, I did somethi…
Prevent Information Overload and Get Social Media Management Services
. Let Third Team Media do the job for you and just focus on your core business. social media management servicesI have been using Evernote for over three years and I’ve been really enjoying it. However, I did somethin…
Cebu tech community supports local entrepreneurs via Startup Weekend
Aiming to support local entrepreneurs and startup enthusiasts, Cebu's local tech community via TechTalks.ph, along with volunteers, is organizing the first Startup Weekend event in Cebu. This event will be happening o…
#ecom2012 Summit Notes and the State of Digital Marketing in the PH
The DigitalFilipino E-commerce Summit 2012 that was held at The Peninsula Manila was a learning experience on the state of e-commerce and digital marketing in the Philippines. It was well attended by the digital marke…
Globe Tattoo Superstick (Huawei E5) Review
If you are the type of mobile worker that hangs out at coffee shops not just for the coffee but also for the excuse to be around humans, you will also yearn for that always-on internet device that you can easily carry…
10 Reasons to Attend the DigitalFilipino E-Commerce Summit 2012
The state of the Philippine E-commerce has been a very interesting topic for me. The internet has been a very viable place to sell products and service. With entrepreneurs and brands turning to online marketing to pro…
PicLyf.com: ON3 Startup Pitching Competition 2011 Winner Goes to Silicon Valley
This morning, I read an email from Techtalks.ph founder, Ms. Tins announcing that PicLyf.com is one of the grand winners of the ON3 Startup Pitching Competition 2011. “Among other benefits, Eric won a 3-month stay at…
Startupr.com: Online Hong Kong Company Registration
For many aspiring and young businessmen, the prospects of entering Chinese markets is lucrative and exciting, and at the same time intimidating and risky. China wants business coming in around the world, but even at t…
How CPACT Could Affect YOU #cpactstrike
The Philippine Senate has approved, on third and final reading, the Senate Bill 2796, or the so-called Cybercrime Prevention Act of 2012 (CPACT). Edit: Reader Jommie has left a note – This is only the Senate version o…
Local Tech Community Gears Up for Startup Weekend Cebu
A local tech community in Cebu, TechTalks.ph, officially announced its plans for a Startup Weekend Cebu. Startup Weekend Cebu is set for June 1-3, 2012 (tentative date) with its venue at UP Cebu INIT (tentative venue)…
Do You Secretly Fear Creative Ideas? A Cautionary Tale for Business Owners.
Creativity is an often misunderstood concept, particularly in the realm of business. Some business owners and managers think that as long as all their employees do their job, they can organize a few FGDs every now and…
On Choosing To Be Platform Agnostic
I recently got into a short conversation with this blog’s webmaster, Fleire Castro, about different Twitter clients in between sharing information on how to help Sendong victims in Iligan and Cagayan De Oro. With the…
Iliganons Track Flood News via Social Media
Iliganons from other parts of the world stay transfixed on social media as prime source of information as Iligan City lose others means of communication due to floods. Typhoon Sendong has hit Iligan City last night ca…
Grade School Teacher Criticized for Requiring Facebook Likes in Computer Assignment
The misinformation in using Facebook to promote and campaign for votes can get individuals into trouble. Take for example this incident of “Facebook Like” assignment of a grade school computer teacher. She was critici…
Hey, You Just Sinned on Facebook!
Living in a digital age where information is of abundance can be quite a challenge. A challenge because every time we turn on our laptops or smartphones, we are faced with chances to sin. To sin is to deliberately vio…
Bilibid.com: Penny Auction Site Review
As stated on their site, Bilibid.com is a penny auction site wherein users can bid for a specific item using bid points. Just like the usual bidding process, whoever bids the highest price for the item, wins the aucti…
What Excites Me to Go to Iligan (and Reasons Why You Need to Join MBS5)
Iligan Bloggers Society is hosting the Mindanao Bloggers Summit 2011 with the theme “One Green Mindanao” on October 29 – 30, 2011 in Iligan City. With this, I am off to travel mode next week to visit my hometown. Let’…
Using Multiply.com Marketplace to Sell Services and Buy Products
Whenever I hear about Multiply there is only one thing that comes to my mind – online shops. I have been accustomed on being given a Multiply link when I ask for online sellers to show me their website. I even remembe…
Bringing Certified ScrumMaster (CSM) in Cebu
In a digitally connected generation where innovation moves too fast for technologists, it is your education and knowledge of better frameworks and methods that will propel productivity in your organization. SCRUM, a f…
3 Signs of a Prima Donna Blogger (and How to Deal With Them)
There will always be instances when The Prima Donna Syndrome rears its ugly head especially in blogger organizations where there is diversity in the group members. Working in a non-profit blogger organization can be a…
What Digital Marketers Can Learn from Simon Sinek
In the digital marketing plan class that I attended, I can’t help but notice the HumanKind Framework that they mentioned in discovering your brand essence. It’s a strategic framework created by Leo Burnett in discover…
First Philippine SMS-based Job Site Makes Networking Easier
Cebu Educational Development Foundation for Information Technology (CEDF-IT) in partnership with New Media Group has launched the first SMS-based job site for Information Technology applicants. According to the Inquir…
[Philippines] Blogger Outrage for DTI Permit Requirement
Individuals, Bloggers, Businesses need a DTI Sales Promotion Permit even if there is no purchase required. This post has sent the Philippine blogosphere ablaze setting “DTI” as a trending topic at the moment. I logged…
Why Facebook Should Enable Chat and Voice for Pages
If you are into deals and coupons, you must have heard of Appsumo. Appsumo has a very nice guarantee for their customers. They offer a 100% money back guarantee for any reason before you die. It is like a til-death-do…
July 2011 Information Technology Events in Cebu
I have been an TechTalker since months ago and just met the founder, Ms. Tina Amper last month. Ever since then, I have been inspired with the development of the local tech community here in Cebu. The main goal of Tec…
Smart Television That
I am a much pampered Amazon shopper. I get suggestions based on my previous purchases and of course, those items that I have stalked and drooled on. And because I got used to this one so much, I would expect everythin…
Why You Badly Need a Content Plan For Your Blog
A flood of blogs. That’s what I imagine a blogger, that we’ll name here as Ned, would have. There’s Ned’s Blogspot hobby blog, his more serious WordPress, a new one he created on Tumblr for quick posting from his smar…
Pickled Brain in a Jar and One Startup Lesson from Einstein
There in front of you is the brain of a genius – in chicken-colored gooey wholeness floating in yellow soup-like fluid. If you had a chance to hold Einstein’s brain, what will you do? Would you imagine that moment wit…
A New Tool for Freelancers on the Go - uMobile from UnionBank
Most Filipino web workers know that when it comes to verifying your Paypal account, the most convenient way to do so (if you don’t have a credit card) is by getting a Unionbank EON account. And with this Unionbank has…
Tips and Info: Do You Want Setup Your Own Company?
I was able to attend a very informative talk geared and customed for the TechTalk startup community in Cebu. It was attended by aspiring entrepreneurs, startup business owners and foreigners looking for potential busi…
5 Weep-Worthy Reasons Why Bloggers Don't Earn
I suck. I know. My templates change as much as my mood. One day, I’m sporting a black background template with some favorite quote as my blog tagline and the next day I feel more emo. Thus my rainbow-patterned blog ba…
Samsung Sexy Street Style - The Contest
Last week, I wrote about the Samsung Notebook Series 9 – set to be the thinnest, brightest and lightest notebook to ever grace the market. Its launch was celebrated last March 22 at The Peninunsula Manila with the sho…
Prestige, Power and a Whole Lot of Sexy - Samsung 9 Series
If you were like me, you might have taken quizzes, tests and challenges online that give you an insight to your personality. I used to when I was in college. Some of my old posts even include those old quizzes that ha…
The Story of Passover - Google Exodus
What would you do if you could order a swarm of locusts from Amazon? You would be ordering a plague everyday! This video below shows the story of Exodus in which the ancient Israelites were freed from slavery in Egypt…
Globe 4G Mobile: First Philippine 4G Mobile Technology
I was laughing so hard when I saw that image on the WhiteLotus blog at Eggxpert.com. You see I was trying to imagine how you can compare 3G versus 4G. And seeing this pic just describes it all! Well take a look at tha…
Filipino Startups, CebuinIT and Jojo Flores from Plug and Play Tech Center
On March 23, 2011, CebuinIT hosted the “Start up and Take a Pitch” at the Conference Hall of University of the Philippines, Cebu. It started past six in the evening and was attended by entrepreneurs and students from…
10 Yellow Highlights from Poke the Box
Authors are celebrities for me. They can be as famous as J.K. Rowling, Stephanie Meyer or Elizabeth Gilbert. That is why I would not be surprised if Bagsy Boy (a classmate in college) who is really good in writing wil…
Can Cebu become the Silicon Valley of the Philippines?
It is viable. As quoted from Philstar: “If given utmost support from both private and public sectors, Cebu’s bid on becoming the next “Silicon Valley” is highly attainable especially that it has already started with t…
Major Facelift for Facebook Pages
For those who are administrating pages, you may have noticed some pages change recently that the Facebook team has been working on. There’s the inability for non-admins to suggest the page to friends, liking a comment…
6 Viral Videos Featuring Darth Vader
Search your feelings. So I did and I must admit it. Darth Vader has that effect on viewers. It summons more buzz for your advertisement and crafts that aura of awesomeness that can only be brought about by The Force.…
Challenge: 24-Hour Digital Cleanse. Goodbye Everynyan!
I have hesitations in hitting publish for this post. But fudge yeah — Challenge from @plsburydoughboy now accepted. He has mentioned that it is good to take a break from these platforms so I will TRY to do this. For 2…
3 Tools to Keep You Sane In Case of Tech Problems
I had a minor glitch while working today. Yes, I still work on Sundays. Today I was creating reports for clients, sending invoices, paying contractors, creating task updates. In that order. While I was at the later pa…
I Conquered One Thing I Fear the Most
Do you have a thing that you fear most? When you see the word “fear”, what scary images do you visualize? I understand if you could count a couple of those right now. - As a web worker, you might have a fear of taking…
The Freelancer's Thanksgiving Prayer: What are You Thankful for as a Freelancer?
Note: I did not write this but only modified and customized it for me. This is written by Yuwanda at http://inkwelleditorial.com/ CLIENTS I’m thankful for clients. I’m thankful for clients – who pay. I’m thankful for…
How Many Light Bulbs Can 1,500 Filipino Programmers Light?
Okay. I will outrightly say that I am not a rockstar at math so feel free to correct me. I summoned the help of Google and Wolfram Alpha for this quest. Take a look at the results. How Many Light Bulbs Can 1,500 Filip…
Gearing up for 2011 through an E-Commerce Conference
This year 2010 has been a blast and the internet is my office. I don’t have regrets so far and I have been so blessed with my clients. This is my second year in freelancing and I have officially considered myself a we…
Freelancing Horror: Help! Power Interruptions!
Image: flickrsven Since there is nothing else to do but type out something from the laptop, I have a good excuse to blog. You see it is quite dark here and my skills of using a QWERTY keyboard had its benefits now tha…
One Quick Tip to Avoid Decaying as a Freelancer
.. is to join conferences. Like International Freelancers Day 2010 this weekend. Enough with being a lone wolf even for just a day. Socialize and network even if just virtually. Take the day off. Before the day of the…
The Viral but Dirty Facebook Marketing Tricks: Your Likes for Peanuts!
If your hired “expert” tells you he can get the Facebook page to have 500 likes in three days, it’s time to turn your back and walk away. Actually, don’t walk. Run. These people you hired just might be the ones postin…
How to Succeed in oDesk? | Question from Mommy L
Last week, I mentioned that I will be answering some questions related to oDesk, webworking and freelancing in a category – Ask Me Anything! Let me share one I received last week from Mommy L. Don’t worry. I have aske…
Would You Like a Site that Lists Halal-Certified Products?
My birthplace is Iligan City. It is one of the highly urbanized cities in Northern Mindanao. But of course its fame is crippled by the current high crime rate and the more popular Cagayan de Oro beside it. My opinion,…
Freelancing & Social Media. Ask Me Anything!
Snail mail. I loved receiving them. Back at fourth grade, I used to have a pen pal from the U.S. She was a sweet girl a year older than me. I can’t remember the details of our correspondence but I still recall the fee…
6 Quick Tips to Improve Your Medicine Brand Promotion
The Problems I have recently written about pharmaceutical brands that have questionable disclaimers that have been updated by the Department of Health. These brands have not shown the new Filipino phrase. These brands…
When Medicine Does NOT Meet Online Marketing
I have recently written about the The Dreaded Black Screen of “No Approved Therapeutic Claims” and this one is related. What happens when you whip out trusty Google, search up a medicine you want to purchase and find…
What is the Future Of Work?
The Future of Work What is the future of work? It’s the virtual office. There, I answered the question. And a good place to setup your virtual office is through oDesk. But before virtual offices become mainstream, bus…
How to be Remarkable: Divvy and The Reddit Effect
This is not a sponsored post. I never did any of those yet. This is a case study an example of how being remarkable AND asking for it can get you the exposure you deserve. Afterall, karma is real. But you have to ask,…
Haunted by the Creativity Genie
I have just viewed this really inspiring video from TED by Elizabeth Gilbert on nurturing creativity. I have said to myself that I had heard it all before. It was almost like Seth Godin telling me to quiet down the Li…
The Possible Downfall of Reddit and other Social Media Communities
I have been a Reddit lurker for 5 months now and certainly been enjoying the variety of posts I read there which ranges from narwhals to political articles that I cannot care about since I am not from the U.S. of A. N…
Pip.io: Pretty UI and Better Privacy
Use Pip.io and totally define control on who sees your posts through a beautifully created UI. Robert Scoble had recently interviewed Leo Shimizu, the CEO of a new social networking site called Pip.io. I have decided…
Facebook: 3 Easy Tips On Getting Your Updates Noticed
I’m pretty sure you have been in that weird state – realizing no one noticed the stuff you post on Facebook. You found a cool article. You got a cool thing on your mind. Posted it. Waited for a like or a comment. Cric…
"Ang Pinaka PASAWAY na Facebook User" Review
Translation: “The Most Annoying Type of Facebook Users” Facebook going mainstream here in the Philippines is certainly something to buzz about. It has taken over Friendster as the main social networking site in less t…
Tropical Storm Ketsana (Bagyong Ondoy): Social Media for Social Causes - Philippines Edition
Social media – a venue for getting the message out for a good cause. A proof of this? Tropical storm Ondoy has just exited the country – storm signals lifted, flights resume. But the relief operations of the National…
S for Social Media: The Social Media Alphabet
social media alphabet Image From LikeCool.com A Social Media Assistant’s Random Thoughts on Social Media Today I sorted through my sent emails for my quest to be a social media assistant. Most have been explanations o…
BRANDING: SUPER "traditional media" MAN versus SPIDER "social media" MAN
just like traditional media vs social media Image From Wikidpedia “Superman and Spider-Man both throw a punch at each other in mid-air over the skies of New York City, but both easily dodge the other’s attack.” Long a…
4 Reasons for A Cup Of Social Media Coffee
try social media coffee If you find yourself immersed in the internet, you would soon realize that social media marketing is making its foot hold in the marketing industry. Many are wondering if they should leverage t…
Outsource your SOCIAL MEDIA needs
A Social Media Assistant is someone who works with you to get your business on the move and out there for the customers the way you want it to be. They could be anyone qualified enough to do the job efficiently and ef…
Social Media Assistant's Creativity Applied in Business
Creativity and Business can’t ever mix. All lot of you will easily react to this. Mostly would disagree with that and say that, no – they should coexist. This is because people are generally artistic and creative. We…
Do you have what it takes to be rich?
Author: Trimtab Taken From: www.ca2020.net A lot of people these days wanted to be rich. Watch the television and you will see a lot of young people wanting to hit it big on TV. You will also find shows telling you th…
40 WordPress Optimisation tips from yoast
Old blog. New domain. New tweaks. All thanks to www.yoast.com. But of course there’s more that yoast can offer. For example, do you want tips for blog optimization? Want it to be super fast? Want to know how to track…
Broke? Laid-off? Live the Juggler's Life!
I received this newsletter from ChangeThis. It talks about how we become a slave to WORK and in the process create a separate, distinct Work You and the Real You. And it struck me thus convincing me to the fact that t…
FREE SIMS! Red Mobile and LoadMomma Review
@likke) checked out what the fuss was all about for this LoadMomma site. I went to the site and learned that Red Mobile was offering FREE Sim Packs to those who register . Aside from that, you get to have free load if…
Magento Hate
I am so not liking Magento right now. Yes, it’s supposed to be a “snazzy ecommerce platform” but I won’t blame this to learning curve. Nooooo. I have already installed Wordpress and BANS for the FIRST TIME and didn’t…
The "Don't Mess with a Blogger" post
I blog and read other people’s blogs. But it is rare that I re-post their stories or comment about their entries. It’s either it’s too personal or I just don’t care about the topic. Right now it’s different – I am goi…
Janou M: How's Life Treating You?
Sir Janou immediately became my “go to” person whenever I have career or life questions and his advices have been much precious. He is one person that I consider my mentor. And although he gives very good advices, oft…
Filipinos' Appetite for Social Media
Filipinos consume the internet in a different way. We have a way different appetite when given the time to grab a hold on an “internet connection”. While Americans are using the internet for marketing, SEO, and other…
HELP! UnionBank Blocked!
I am so freaking stupid today. I purchased Skype credits and realized that Paypal deducted it from the WAMU bank account instead. I checked the WAMU account but realized it was not credited so I was aiming to check my…
My New Blogs
I have created two more blogs to separate my interests and to reduce the randomness of this blog. Naruto Clone I understand there are readers who wanted to read more about the manga Naruto. Many would also want to see…
Is oDesk part of your New Year's Resolution?
At every moment when I am alone with myself, my free-flowing thoughts always leave me dumbfounded and muted. Like minutes ago when I was in a monologue. To quote my thought, it said, “Your blog is too random that it w…
Webmaster Guidelines from Google
I am currently going through the Webmaster guidelines as listed on the Google site since it said that my site isn’t index yet. I will go through the guidelines step by step and see where I might get in a rut. Use a te…
Is this Legit? A Disclaimer to the Lijit article.
I have just received a comment from Tara of Lijit and yes, I already changed the CEO’s name from Tony Vernon to Todd Vernon. I was very sleepy when I wrote that one so.. Excuses. Thank you so much Tara for catching a…
IdeaMason
IdeaMason is a knowledge management software. From its definition alone, you can derive that is a storage application for your ideas, sources, cited materials and research materials. For an online article writer like…
FileRide
http://www.fileride.com/ November 30, 2008 will be the last day for downloading the application. Then it will be in closed beta. The FileRide application looks very good and sleek. For only 11MB of installer, it didn’…
SuggestionBox
http://www.suggestionbox.com/ (Article written for www.crowdsourcing.com) Remember that fancy box labeled “Suggestion Box” that you caught a glimpse at your favorite restaurant the day they gave you bad, substandard s…
Friendster profile viewer
Ever wondered why whenever you view someone’s profile on Friendster that person would view your profile in return? And for any Friendster user / fan there, the more profile views the better! Correct? Presenting the Fr…
Torros Gathering
When: 11.15.2008 8:00 PM Where: Moon Cafe Purpose: Emergency Meeting Nadia Minguez’s birthday Gladynah Famas’ birthday Another Torro Gathering!! Woopee!! Tagged with: moon cafe • torro gathering • torros Like this pos…
Isang Gabing Mapanglaw...
I am not trying too hard to recall the songs our choir sang when we were competing in NAMCYA but I just suddenly remembered, though vaguely, the songs that were taught to us. Thanks to Mam Helen and Mam Leyco (may she…
Bombing in Iligan
The bombing in Iligan City yesterday was a bitter pill to take. My hometown is in a pretty bad situation. I have heard this news from my brother’s bulletin in Friendster and searched, contacted people to inquire on th…
Skype Call to Singtel
Skype call to Singtel, a cellular company of Singapore is VERY cheap indeed. The rate is similar to calling any U.S. number. I got the chance to drop a call to Jade who’s been in Singapore for about 3 days now and she…
New way to earn CASH!!!
I have called my Mom to follow-up on the check that was issued last week. It’s a check for $80 that I have worked on the past few months. I know it’s quite a small amount but whoever pays you that much to do so less.…
Package
2 boxes… incoming from LA CA.. from mommy dear! cant wait! gigiddy! gigiddy!!! Package blog comments powered by Disqus
Canon PowerShot SD1100 IS ELPH / Digital IXUS 80 IS
I am quite happy today! My mom has been asking me to call her cellphone for about six times already. I have been hesitant in dialing her number on our work phone but what the heck! I’m going to have a new camera by ne…
Pinoys, Pinoy culture and Dattebayo
This is a compilation of the officemates’ response to Dattebayo’s racist response “LOL @ Filipino TV”: http://pepper.idge.net/slashdot/philipinos Patrick Padilla: Honestly, it’s an OUCH for us – but I think that this…
Japanese Filmfest at Ayala
Nadia Minguez, our office hottie and Mader Torro had been posting about the free film showing Ayala this week. Here’s her email about it: See yah at the movies! Japanese Film Festival Cinema4, Ayala Center Cebu (this…
Baptism Schedule
The Baptism or Christening for my baby is drawing near. We went to the office for the parish in Birhen de la Regla at Opon and here are the dates: Pre-Jordan Seminar This seminar includes all those who wish to godpare…
The Test
Tagged with: pregnancy Filed under: Events Like this post? Subscribe to my RSS feed and get loads more! Tagged with: pregnancy Filed under: Events Like this post? Subscribe to my RSS feed and get loads more! Leave a R…
Wanted... stuff for Cebu
Wanted: 1-2 BR apartment or rented space pref. 1-4k rent fee pref. Iligan or Cebu or Davao pref. with shared internet connection para cheap with good water supply pref. fixed electricity fees but willing to pay for el…
Flash.ocx
To those who accidentally/intentionally downloaded shockwave then suddenly realized their Yahoo Messenger is not working, see this as the solution to the problem: http://www.newbie.org/help/lofiversion/index.php?t508.…
Se7en (hmph..)
Kaw jud Trick ha!! Grrr!! Hehe! Nag enjoy ko. Seven Things That Scare Me 1. Swimming in the open sea 2. Watching Horror Films 3. Being without my voice (kahit 1 day no way!) 4. Not being able to see (?) 5. Not knowing…
What I got from bloghoppin'
So here’s what you do. When you read this, you’re supposed to answer the questions too. The “x” means you’ve done whatever’s listed. ( ) Smoked a joint ( ) Been in a wet t-shirt contest ( ) Crashed a car ( ) stolen a…
Zenny: I need!!
Zeni (also Zenny) is the name used to represent money in a variety of anime, manga, and video games translated into the English language from Japanese including the Dragon Ball series and several video games produced…
..could have been a legend (pRO)
It has been less than two weeks since we started botting our characters in pRO (Lydia). Right now we’re both 78/49 knights. Zennies from Chaos have been sacrificed for this so called new haven. We found a home in Lydi…
Ohh.. really?
| You scored as Materialist. Materialism stresses the essence of fundamental particles. Everything that exists is purely physical matter and there is no special force that holds life together. You believe that anythin…
Always a Noob
I had a previous post about Maple Story – a 2D online RPG.. how we were hacked because of that godmode prog enclosed with a wonderfully programmed keylogger. I was a newbie then, wasn’t even able to get my soon-to-be-…
Bayantel
Hmph! Kala nyo ha… kasalanan rin naman ninyo to, Maratel and Globe! Di kc ninyo accept ung application namin for DSL. Ayan tuloy.. sa bayatel kami nag subsrcibe. Heheheh.. Rants and raves. Anyway, we already got 512 D…
Quizilla Mode!!!
You like the sweet, shy type. What kind of guy are you most attracted to?/) brought to you by Quizilla Yep. I do like sweet, shy guys. My boyfriend is one. ^^ hehhehe.. nasa loob kasi ang kulo.. malay mo anu meron dba…
Hacked...
| Stupid Maple Story Godmode…. It was all too stupid. OMG. I should have known. We were just too careless. We downloaded the trainer at It was a hacking tool.. and we were eventually hacked… ripped off all our items a…
first time mo?
there is always a first time.. right now.. i’m publishing my blog.. my own little.. blog. ^^ Tagged with: Uncategorized Filed under: Events Like this post? Subscribe to my RSS feed and get loads more! yah ur ryt there…
hacker??
As of date, I’m having my OJT (on-the-job) training here in NMPC. What i do everytday is to encode data from previous years of their operation. Being a bored data encoder, I usually open messageboards and post a hell…
sites 01
http://endor.org/evanescence/lyrics.asp?Submit=View+Lyrics&AlbumID=4&SongID=36 http://eathena.sourceforge.net/cgi-bin/forum/YaBB.cgi?board=General1;action=display;num=1083105158 ftp://218.49.23.43/pub/ragnarok/ http:/…